basically, the company is tasked with the work of operating telecommunication services in the larger indian subcontinent. the mobile services comprise of fixed wireless services and mobile services which use gsm network technology across major telecommunication circles in the country. in order to retain the maximum number of customers, airtel has tried to provide as many products and services as possible in order to keep the customers. clearly, the customer base of airtel is strong in india. one of the things that have made bharti airtel a force to reckon in telecommunication industry in india and africa is that it has the strategy of making the first moves and emerging as a winner. it has managed to buy kuwait’s zain and tata steel in the past, making it a top 5 wireless carrier in the world by subscription.
the company also engages in large scale tv and print advertising. the company also offers special discounts and offers to its subscribers. the advantage of airtel is that i goes regional with its advertisement efforts. however, airtel also provides flexible pricing mechanism depending on the prevailing market conditions. i love writing about the latest in marketing & advertising. on the article on airtel, you mention “it has managed to buy kuwait’s zain and tata steel in the past, making it a top 5 wireless carrier in the world by subscription” which doesn’t seem quite right, so thought of pointing it out for correction.
with the presences of pan-india, airtel is considered as the established player for providing the 3g services, and is aggressively planning for rolling out in the market its 4g services. airtel is the company, who provide the broad array of the services and products. market penetration of airtel in the whole india is very impressive due to its network and services, which can be easily available in the remote regions of india. the one major things which made the airtel a strong force to the reckon in the industry of telecommunication in africa and india, is its strategy for taking initiatives and emerge as the winner.
• airtel is the fourth largest leading mobile operator across the globe and exist in 20 countries (bhasin, 2018). it also frequently use the big and famous celebrities for endorsement, to attract wide range of consumers. thus, airtel consider all the marketing mix factors into consideration while maintaining its position in the market, and retaining new consumers. this is why, it is growing rapidly and will become the market leader in the world (annual report, 2016). gupta, s. 2011. marketing strategy of airtel.
products in the marketing mix of airtel airtel pre-paid services blackberry wireless handheld airtel marketing mix of airtel analyses the brand/company which covers 4ps (product, price, place, pricing strategy used by airtel is competitive, just like its competitors or other providers of networking services, due to the, product mix of jio, product mix of jio, product life cycle of airtel, vodafone product mix, 7ps of airtel.
as marketing strategy shapes the marketing mix for the products, the marketing mix will point to the marketing mix strategy 7ps analysis marketing mix product yes, we can help! price place. free essays from term paper warehouse | ) company overview bharti airtel limited (bharti airtel) is a provider of an, airtel marketing strategy, marketing mix, airtel marketing strategy 2019, market segmentation of airtel
When you search for the product mix of airtel, you may look for related areas such as product mix of jio, product life cycle of airtel, vodafone product mix, 7ps of airtel, airtel marketing strategy, marketing mix, airtel marketing strategy 2019, market segmentation of airtel. what is meant by product mix? what are airtel products? what is the difference between marketing mix and product mix? what is an example of a marketing mix?