if you’re wondering if that’s you, we’re referring to the individual or individuals responsible for developing, prioritizing, and rallying support for the development of a product or service. this role has been compared to a mini ceo, but we think that overstates the level of control most product people have. if you’re new to product development or new to the concept of roadmapping, we’ve designed this book to be a helpful introduction.
in addition, chapter 1 makes the case for a new approach to product roadmapping, chapter 2 provides an overview of the core components, and chapter 11 summarizes the entire process. evan is seasoned entrepreneur and product leader who has brought dozens of products from concept to market for both consumer and enterprise audiences. in addition, evan extends his knowledge and learnings to others through speaking engagements, custom workshops, and as an adjunct professor where he teaches classes on product management and design thinking. throughout his 25+ year design career, he has been a hands-on designer for a wide range of deliverables for digital and print products.
create a winning game plan for your digital products with strategize: product strategy and product roadmap practices for the digital age. written in an engaging and no-nonsense style, strategize offers practical advice and valuable examples so that you can apply the practices directly to your products. “strategize offers a comprehensive approach to product strategy using the latest practices geared specifically to digital products. strategize is essential reading for everyone in charge of products: product executives, product managers, and product owners.”
you are guaranteed to get new ideas about how to develop or improve your product strategy and how to execute it successfully. “roman pichler’s latest book provides essential guidance for all product owners and anyone involved in product strategy or roadmapping. enter your mobile number or email address below and we’ll send you a link to download the free kindle app. roman pichler is a product management expert specialized in digital products. roman is the author of agile product management with scrum and he writes a popular blog for product managers.
product roadmapping isn’t a destination; rather, it’s a journey, marked by a collection of actions that help define how developing roadmaps for products and services has become a prioritization and political nightmare for most organizations amazon.com: strategize: product strategy and product roadmap practices for the digital age (9780993499203):, product roadmap relaunched pdf, product roadmap relaunched pdf, product roadmaps relaunched amazon, product roadmap template, product roadmap o reilly.
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